Poetry in A Bottle

About Catherine C. Wong

An accomplished wine and marketing professional with over 20 years of experience in sales & marketing spanning 12 years in regional hospitality/tourism and 15 years in wine industry. Her extensive exposure in Asia Pacific as Deputy Sales Director, Asia Quinta de Maipo (QdM) and Regional Sales Manager, Asia for the Mandarin Oriental Hotel Group, Singapore sharpened her business acumen and negotiation skills in establishing strategic partnership in a widely diversified Asia clientele base.

Experience

At Quinta de Maipo, a key winery group of the world’s largest winery – Concha y Toro, Catherine manages 7 brands namely; 4 Chileans and 3 Argentinean brands. For 5 years (2011 – 2016), Catherine was responsible for the strategic alliance and expansion of the brands & market share throughout Asia Pacific through appointed importers and distributors. Since post QdM and surgery plans 2 years ago, Catherine provides wine trainings/masterclasses and consultancy services to various clients in the Asia regions and is a dedicated South East Asia wine consultant to Invivo Wine Group – largest French wine producer and co-operatives.

In Singapore, Catherine has extensive contacts and is well regarded in the on-trade wine industry amongst the Shangri-La, Ritz-Carlton hotels, airlines & even the Heads of military bases & Chief of Navy in Singapore as she was an instrumental partner of Wine BOS, a successful wholesale & distribution wine company, as well as 4 wine restaurants during her helm for 9 years.

Outstandingly, Catherine is one of the few who writes and conducts on-trade wine masterclass training/seminar in fluent English & Mandarin in Asia. Catherine is a Certified Specialist in Wines from the Society of Wine Educators, USA. She completing Level 4, Diploma in Wines & Spirits, WSET UK, as well as Approved Programme Educator.

She enjoys languages and besides English and Mandarin speaks basic Cantonese, Bahasa Indonesia, some Japanese and Spanish. Her quest for self-enrichment is reflected in her involvement in sports such as kitesurfing, roller blading, touch rugby, golf and the appreciation of the arts, writes poetry and of course, wine! After all, Wine is Poetry in a Bottle!

Catherine C. Wong 黄迅迅
WSET Level 4, UK & CSW, US

To enquire more about Catherine, please click here.